Creation.
We developed the creative proposal for the corporate activation and its staging. We worked to bring the Ferrari universe and the identity of Seville together in a distinctive experience, designed to surprise its guests.
Seville as the stage for an exclusive experience for the Ferrari community.
The Ferrari Cavalcade brought the marque's owners from all over the world to discover Andalusia. In Seville, our challenge was to create and produce a corporate activation worthy of that experience: exclusive, meticulous in every detail and able to make the most of the city's unique character.
Spaces like La Maestranza and the Real Alcázar brought a power hard to find anywhere else. Integrating the staging and the live performances into that setting demanded creative sensitivity and precise execution.
We developed the creative proposal for the corporate activation and its staging. We worked to bring the Ferrari universe and the identity of Seville together in a distinctive experience, designed to surprise its guests.
We coordinated spaces, teams, suppliers and schedules to make every moment of the event possible. The live acts and performances required production and talent to move at the same pace, from preparation through to execution.
We brought the proposal to life on the ground: production, build and teardown of the corporate activation, with staging adapted to the singularity of its locations. We looked after the delivery of the shows and every transition so the experience flowed in front of the guests.
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A corporate activation created and produced in Seville as part of Ferrari Cavalcade Siviglia 2025. La Maestranza and the Real Alcázar in Seville were among the experience's standout settings.
The Cavalcade in numbers