Opening event

Tizona Sport Club

Sport and lifestyle · 2026

Before opening its courts to the public, Tizona Sport Club brought together the people who would become part of its story. We turned its opening into the club's first experience.

Client
Tizona Sport Club
Sector
Sport and leisure
Year
2026
What we did
Production · Guest management · Audiovisuals and content

The challenge.

Tizona Sport Club was born in Pozuelo de Alarcón with a proposition that goes beyond playing padel: state-of-the-art courts, an academy, spaces to meet and a terrace opening onto the centre court. Its opening had to make that vision clear in a single afternoon, before the doors opened to the public.

The club itself was the stage. We had to prepare its spaces to welcome industry professionals, partners, media and friends; guide them from the first encounter through to the official ceremony, and leave time to discover what makes Tizona special. The experience had to match a project crafted down to the last detail.

What we did.

01

Producing the space.

We organised and produced the opening party, adapting the club's facilities to welcome more than 150 guests. We built stands and terrace areas, and brought in furniture, floral decoration, a photocall and a dedicated spot for guests' photographs.

The route let guests discover the indoor courts, reach the open-air centre court and end on the terrace with views over the club and the Madrid skyline. Each space showed a different part of the project and added to the atmosphere of the celebration.

Entrance to the club building during the opening, with the arch at the entrance and guests on the terrace.
02

Guests and opening ceremony.

We managed the invitations and the reception of guests, along with the running of the official ceremony. After the welcome cocktail, Vicente Martín del Burgo, founder and CEO of Tizona, presented the project. The ribbon-cutting took place on the centre court, alongside other members of the founding and sporting team.

The celebration continued on the terrace with a gastronomic offering, cocktails and live music from Etiqueta Negra. It was the moment to meet, talk and start bringing the club's social space to life.

Guest reception point, with the club team looking after an attendee.
03

Audiovisuals and content.

We developed the audiovisual pieces and content to present Tizona and its facilities, as well as the merchandising tied to the opening. We also shaped the event's spaces and moments so the project could be told through its protagonists: the opening ceremony, the centre court, the terrace and the people who came to discover it.

A racket and balls with the club's branding, resting on the grass beside the court.

Results.

  • +150 guests at the official opening on 25 June 2026.
  • 1 opening ceremony on the centre court, followed by a celebration on the terrace.
  • Sector padel professionals and leading figures, with later coverage in specialist media.